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'It Always Will Be Foot Locker' Is a Love Letter to Sneaker Culture — ClosetKept

kicks on siFoot Locker2026-08-08

'It Always Will Be Foot Locker' Is a Love Letter to Sneaker Culture

Aug 8, 2026·1 min readWishlist

What to know

ClosetKept AI

Foot Locker campaign 'It Always Will Be Foot Locker' celebrates over 50 years of retailer history.
Campaign released August 7, 2026.
Initiative positions Foot Locker as champion of sneaker culture.
This is a brand campaign, not a specific product release.

Where to buy

Shop the It Always Will Be Foot Locker

Affiliate links — ClosetKept may earn a commission. Learn more.

Foot Locker launched "It Always Will Be Foot Locker," a celebration of more than 50 years of the retailer championing sneaker culture.

ClosetKept AI

Foot Locker campaign 'It Always Will Be Foot Locker' celebrates over 50 years of retailer history.
Campaign released August 7, 2026.
Initiative positions Foot Locker as champion of sneaker culture.
This is a brand campaign, not a specific product release.

Where to buy

Shop the It Always Will Be Foot Locker

Affiliate links — ClosetKept may earn a commission. Learn more.